Today we’re meeting Anastasia Bird from Jellybean Home Decor & Gifts, another very new company. Anastasia reacted to an injury that put her out of work in the way we’ve come to expect from the people I feature in this series: she picked herself up, had a think about what she liked to do and what she could do with that, and (crucially, I think), adapted what she did to better match the market she’d identified.
What’s your business called? When did you set it up?
My business is Jellybean Home Decor & Gifts, we founded in August/September 2012.
What made you decide to set up your own business?
Prior to setting up Jellybean, I was a carer for the elderly, but U sustained a serious shoulder injury so was unable to continue in that field. I’d always been arty, and I couldn’t stand the thought of being unemployed and living on benefits, so I got creative and Jellybean was born. I haven’t looked back since 🙂
What made you decide to go into this particular business area?
I’d always enjoyed upcycling wooden furniture, but owing to the logistics of selling furniture long distance, it was the obvious choice to move onto smaller wooden items.
Had you run your own business before?
Nope, it’s a first time thing!
How did you do it? Did you launch full-time, start off with a part-time or full-time job to keep you going … ?
I registered with the HMRC as it being my full-time job, and launched full time.
What do you wish someone had told you before you started?
Photography is key. It seems obvious, but it’s really not when you start out.
What would you go back and tell your newly entrepreneurial self?
It’s worth it.
What do you wish you’d done differently?
Nothing, because I wouldn’t have learnt anything along the way.
What are you glad you did?
Set up Jellybean: it’s been the best decision of my life.
What’s your top business tip?
Learn from your mistakes.
How has it gone since you started? Have you grown, diversified or stayed the same?
We’ve grown incredibly, and increased our product range and orders. We’ve also recently launched our website, as opposed to just selling on social networks.
Where do you see yourself and your business in a year’s time?
We hope to have a fully equipped workshop and continue to grow in terms of products, orders and advertising.
All exciting stuff, and it’ll be so interesting to see how things grow and develop for Anastasia during this first, vitally important year! See how Anastasia was doing in March 2014.
You can visit Anastasia’s website at www.jellybeanhomegifts.co.uk where you can also sign up to a monthly newsletter, or email the company. The company is on Facebook and Twitter, and you can phone Anastasia on 01623 620 14301623 620 143
If you’ve enjoyed this interview, please see more small business chat, the index to all the interviewees, and information on how you can have your business featured.